Designed DPD's first shipping platform built specifically for European SMEs, sitting between B2C simplicity and enterprise depth—validated across 10+ BUs in 3 months.

Whether it's a full 0→1 mission or a prototype, I shape your vision into something that makes sense for users, holds up in real conditions, and makes investors say "wow."

Something's off: drop-offs, frustration, tickets piling up. You have hunches. I connect the dots, prioritize what matters, and set up a rhythm to keep improving.

You don't know exactly what's broken, only that something is. I run a structured audit, surface the real problems, and deliver a prioritized action plan.

New markets, new features, new users: I help you grow without losing coherence, so your product doesn't become a patchwork of good intentions.

I set the direction, align product and dev, and make sure every design decision supports clear business and user outcomes, not just a sprint deadline.

Part-time or full-time, I integrate with your team, learn your product, users and constraints, and contribute like an in-house designer, without the hiring process.